Pickleball Innovators File Uploader

Advertising & Content Specifications

Right Column Banner Ad

  • Dimensions: 600(w) × 250(h) pixels
  • File Type: GIF, PNG, JPEG
  • Resolution: 300 DPI for best quality
  • Required: Destination URL

 

Large Right Column Banner Ad

  • Dimensions: 600(w) × 500(h) pixels
  • File Type: GIF, PNG, JPEG
  • Resolution: 300 DPI for best quality
  • Required: Destination URL

 

Leaderboard Banner Ad

  • Dimensions: 1,940(w) × 180(h) pixels
  • File Type: GIF, PNG, JPEG
  • Resolution: 300 DPI for best quality
  • Required: Destination URL

E-Newsletter Banner Ad

  • Dimensions: 1,240(w) × 200(h) pixels
  • File Type: GIF, PNG, JPEG
  • Resolution: 300 DPI for best quality
  • Required: Destination URL

 

Welcome Banner Ad

  • Dimensions: 1,280(w) × 960(h) pixels
  • File Type: GIF, PNG, JPEG
  • Resolution: 300 DPI for best quality
  • Required: Destination URL

 

In-Story Banner Ad

  • Dimensions: 970(w) × 90(h) pixels
  • File Type: GIF, PNG, JPEG
  • File Size: 300 DPI for best quality
  • Required: Destination URL

The Amazing Cube

  • Requirements: 6 unique images + logo + tagline
  • Dimensions: 800 × 800 pixels each image
  • File Type: PNG, JPEG
  • Required: Destination URL
  • Example: View sample

 

The Sneaker

  • Dimensions: Banner or logo: 1,456(w) × 2,180(h) pixels
  • File Type: GIF, PNG, JPEG
  • Resolution: 300 DPI for best quality
  • Required: Destination URL
  • Example: View sample

 

YouTube Video with Text

  • Requirements:
    • Link to YouTube video for promotion
    • 1-3 word headline
    • 2-5 word subhead
    • 1 sentence description
  • Example: View sample (970 × 250 fixed)

Push Pin

  • Dimensions: 800 × 800 pixels
  • File Type: PNG, JPEG
  • Requirements:
    • Photo or graphic
    • Short description text
  • Required: Destination URL
  • Example: View sample

 

Multi-Product Spotlight

  • Requirements: Directory of listings (see contract for specific number)
  • Per Listing Needs:
    • Image (horizontal orientation)
    • Destination URL
    • 1-sentence description
  • File Type: PNG, JPEG
  • Required: Destination URL
  • Example: View sample

Dedicated Ad E-Blast

Content Requirements:

  • Subject Line: Maximum 7 words (most important element for open rates)
  • Main Body Text: 150 words maximum
  • Image: High-quality, engaging photo at 600 pixels wide minimum (height can vary)
  • Call to Action: Clear action phrase (e.g., “Learn More,” “Download Report,” “Set up Demo”)
  • Landing URL: Use specific landing page relevant to eblast content

Submission Format:

  • NO HTML email blasts
  • Send text in Word document
  • Send image as separate file (JPEG or PNG)

Angle Options:

  • Promotional: Share company/product info or special deals/discounts for subscribers
  • Educational: Inform about industry trends or topics readers should consider

Dedicated Interview E-Blast

Requirements:

  • Features both your company AND one of your customers
  • Story format written by Pickleball Innovators editorial team
  • Shared via exclusive e-blast and social media

Process:

  1. Make email introduction between Rachel Chonko (rachel@peakemedia.com) and both contacts by the due date

Contact Information Needed:

Advertiser Executive:

  • Name and title
  • Email and phone number

Customer Contact:

  • Name and title
  • Club name
  • Email and phone number

Standard Interview Questions:

For Advertiser Executive:

  • What makes your partnership with this customer unique or valuable?
  • How does your company support pickleball clubs like theirs?
  • What trends or challenges do you see this solution addressing?

For Customer:

  • Number of locations
  • Length of partnership
  • Why did you choose this company? What problem/solution?
  • Business benefits from partnership
  • Member benefits from partnership
  • Any pleasant surprises working together?
  • What would you tell other club owners?

Brand Voice Feature Story

  • 600–800-word editorial written by Pickleball Innovators team
  • Accompanied by video Q&A
  • Contact rachel@peakemedia.com to specify executive(s) to highlight (up to 2, but 1 preferred)
  • Required: High-resolution photos

 

Online Buyer’s Guide Listing

  • Company Profile: 50 words
  • Product Image Requirements:
    • Minimum 300 DPI
    • File formats: JPEG, PNG
    • Minimum 3″ × 3″ dimensions
    • Text-free except for logo
  • Contact Info: Phone, website, email
  • Required: Destination URL
  • Important: If contracted for multiple categories, specify which listing for each category

 

Online Feature Story

  • Custom questions provided based on topic: TBD
    • Questions TBD
  • Includes one-sentence sponsored content plug with your specified phrasing and destination URL. Example: Want to learn more about HyperRev Recovery Systems? Visit HyperRev.com.

Cool Products Listing

  • Company Profile: 50 words
  • Product Image Requirements:
    • Minimum 300 DPI
    • File formats: JPEG, PNG
    • Minimum 3″ × 3″ dimensions
    • Text-free except for logo
  • Contact Info: Phone, website, email
  • Required: Destination URL

 

Must See Companies Listing

  • Company Profile: 50 words
  • Product Image Requirements:
    • Minimum 300 DPI
    • File formats: JPEG, PNG
    • Minimum 3″ × 3″ dimensions
    • Text-free except for logo
  • Contact Info: Phone, website, email
  • Required: Destination URL
  • Required: Booth number

 

Product Announcement/Press Release

  • Length: 250-500 words
  • Photo/Logo: 725(w) × 375(h) pixels, minimum 1.5 MB file size

Leadership Viewpoint Video

  • Duration: ~5 minutes
  • Format: Zoom Q&A with Pickleball Innovators editor
  • Focus: Educational perspective, minimal “pitch”

Standard Questions:

  • What common problems/struggles do you see among pickleball club clients?
  • What are your thoughts on solutions to these challenges?
  • Example of recent innovation you’ve seen with a club customer?
  • Best advice for pickleball club operators right now?

Sample: View example

To Schedule: Contact rachel@peakemedia.com

Customer Testimonial Video

  • Video Q&A between Pickleball Innovators editor and your customer
  • Focus on value customer received from your product/service
  • Conducted via Zoom
  • Required: Email introduction between Rachel Chonko (rachel@peakemedia.com) and club contact by due date

Social Media Takeover

Includes: 1 post per week on Facebook AND LinkedIn + 4 posts on Instagram *may submit reels or videos in place of images*

Weekly Requirements (4 weeks):

  • Copy: 35-word announcement
  • Facebook/LinkedIn Image: 1200(w) × 675(h) pixels
  • Instagram Image: 1080(w) × 1350(h) pixels
  • Required: Destination URL
  • Required: Your social media handles for Twitter, Instagram, Facebook, LinkedIn

 

Single Social Media Post

  • Copy: 35-word announcement
  • Image: 1200(w) × 675(h) pixels
  • Required: Destination URL and social media handles

 

Product of the Day

Overview: Product spotlight post styled like buyer’s guide listing, shared directly on social media. Showcases vendor offerings in clean, fast-moving format.

Specifications:

  • Copy describing your product or service: Maximum 50 words
  • Visual Options:
    • Product image (minimum 1200 × 1200 pixels, JPEG or PNG), OR
    • Product video
  • Template: Peake Media-branded template with product name and vendor logo
  • Required from Vendor:
    • Product name
    • Short description (50 words or fewer)
    • Destination URL
  • Platforms: LinkedIn, Facebook, X

Tip of the Day

Overview: Short, educational insight or best practice shared on social media. Provides value to audience while reinforcing brand credibility. No company or product promotion allowed.

Option 1: Written Tip

  • Copy: 50 words maximum
  • Example: “Tip of the Day sponsored by Matrix Fitness: Refresh cardio equipment programs weekly with new interval variations. This simple step not only sparks member interest but also prevents boredom and repetitive strain. Rotating workouts encourages consistent use, boosts energy in the fitness floor, and supports long-term member engagement and satisfaction.”
  • Required: High-resolution logo and destination URL
  • Limitations: No overt product promotion; content must provide educational value

Option 2: Video Tip

  • Duration: Maximum 60 seconds
  • Format: Vertical (9:16) orientation
  • Requirements:
    • Simple, non-distracting background
    • Clear voice/audio
    • Speaker centered and well-lit
  • Required: High-resolution logo and destination URL
  • Platforms: LinkedIn, Facebook, X, Instagram

Vendor Podcast Interview

  • Duration: 25-35 minutes
  • Format: Q&A with Pickleball Innovators editor Rachel Chonko via Zoom
  • Technical Requirements:
    • Video will be recorded for social media clips, so ensure a proper background and personal appearance
    • Quiet space, no background noise
    • NO speaker phone – use headphones or talk directly into phone
    • Do NOT call from car
  • Content Focus: Educational and empowering (not purely promotional).
    Sample Questions:

    • What problem/issue faces pickleball club operators that needs solving?
    • What misconceptions can you dispel about this issue?
    • What are best practices for navigating this issue?
    • What are latest trends surrounding this topic?
    • How can your company help pickleball clubs with this issue?
    • How is your company uniquely positioned to serve pickleball clubs?
  • Getting Started: Contact rachel@peakemedia.com to schedule and discuss angle/questions

For questions, contact alia@peakemedia.com

All materials due each month on your advertising schedule must be uploaded using the instructions above. Pickleball Innovators reserves the right to edit and cut down content as needed for layout purposes.

Submit Your Files to Pickleball Innovators

Easily upload your Pickleball Innovators advertising and content files here.